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CLIENT:
MPS
INDUSTRY:
Industrial Printing
LOCATION:
Manchester

MPS is a Manchester based company that designs industrial printing machines and supplies the inks, films, powders, spare parts and other consumables needed for daily production. The business combines a strong focus on innovation and the latest printing technology with practical support from its own team of engineers, who handle installations, training and maintenance across the UK and Ireland.

Strevis worked on repositioning MPS, developing a new visual identity and creating a website that could better communicate the company’s expertise, complete product ecosystem and ambition for growth.

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The Challenge

MPS had a strong product portfolio and an experienced team, but the brand did not fully reflect the quality, innovation and level of support the company offered. The product range was also highly technical, which made it difficult for customers to quickly understand the differences between machines and choose the right solution for their business.

As the company prepared to reach a wider market, it needed a clearer position and a digital system that could support new products, consumables and future expansion.

Our approach

We repositioned MPS as a complete printing partner, not simply an equipment supplier. The new brand was built around the motto “Innovation with every print,” reflecting the company’s focus on advanced technology, reliable performance and continuous development.

We created a bold, modern, and highly technical visual identity to support this positioning across every touchpoint. We also organised the website around clear product categories, applications and customer needs. Each machine received a dedicated page, while inks, films, powders, accessories and spare parts became easier to explore. The result was a stronger brand and a website designed to support both sales and long term growth.